We’ve noticed something lately. The holidays have a special quality; one that ensures that much-loved classics will never go away. Our Christmas Star commercial is coming up on its 30th anniversary (can you believe that it’s been running since 1982?), and that got us thinking about traditions and the Christmas season.
At what other time of year are folks tuning in to watch movies that are over a half-century old? It’s a Wonderful Life came out in 1946, and some of the other classics that we all know and love – Rudolph the Red-Nosed Reindeer, How the Grinch Stole Christmas, Frosty the Snowman – came out in the 60’s, more than 40 years ago.
So is it really any surprise that a simple holiday sentiment like our Christmas Star commercial has cemented its place in the hearts of so many? We say no. There are certain things that transcend time, and the Christmas Star, just like those timeless Christmas movies, communicates an everlasting idea that just doesn’t fade. It’s the idea that we’re all in this together – and that by sharing, helping, comforting, and caring, we’re able to make the world a brighter place.
New trends will come and go; 30 years ago, you watched these classics on TV. Who would have thought back then that today you’d be viewing them online or on your phone? Technology will change, but the holiday spirit continues to hold true, as it has for centuries past.
So, as the holidays approach, remember those who could use a special lift. Make a donation, volunteer an afternoon, lend a helping hand, spend a day with someone who has no one to celebrate with. The smallest act of kindness can echo further than you’d imagine. And as you settle in to watch Miracle on 34th Street for the umpteenth time, you’ll know that you’ve made someone’s holiday just a little bit brighter.
From all of us here at Eat’n Park, Merry Christmas!